Women’s Lingerie Specialist in Hampshire and Online

A Hampshire-based lingerie retailer offers one of the south of England’s broader selections of women’s underwear, with a particular reputation for fuller-bust and larger cup sizes. The business trades from a physical shop in Hampshire and also sells online, so customers can be fitted in person or order from home.

What the shop stocks

The range covers everyday bras, luxury lingerie, sports and post-surgery styles, plus a substantial swimwear section. Sizing is the draw for many customers: the shop specialises in larger cup sizes and fuller-bust fits, and holds a wide span of sizes across its brands rather than a narrow fashion-led selection.

Lingerie brands

The lingerie side of the business is built around a number of established European labels. These include:

• Fantasie – known for smooth, supportive everyday styles
• Marie Jo – Belgian-designed lingerie in classic and seasonal colourways
• Prima Donna – fuller-bust lingerie with an emphasis on fit and support
• Freya – popular for both fashion-led and everyday ranges
• Elomi – designed specifically for larger cup sizes
• Wacoal – Japanese-made lingerie with a focus on construction and comfort
• Empreinte – French luxury lingerie in larger cup sizes
• Panache – a long-standing name in fuller-bust fitting
• Sculptress by Panache – shaping and support styles
• Cosabella – Italian-made lingerie and soft basics
• Aubade – French luxury lingerie
• Cyell – Dutch-designed lingerie and nightwear

Swimwear and beachwear

Swimwear is treated as a year-round category rather than a summer add-on, with cup-sized bikini tops, tankinis, swimsuits and cover-ups. The swim brands stocked include:

• Fantasie Swimwear – matching bikinis and swimsuits in the same cup-sized fits as the lingerie
• Elomi Swimwear – fuller-bust swimwear
• Freya Swimwear – fashion-led bikinis and swimsuits in cup sizes
• Prima Donna Swimwear – luxury swimwear
• Marie Jo Swimwear – co-ordinated beachwear
• Marie Jo L’Adventure – the brand’s more relaxed, sport-influenced line
• Sunflair – Austrian-designed swimwear, including mastectomy-friendly styles
• Miraclesuit – shaping swimsuits
• Miraclesuit Shapewear – shaping underwear and body solutions
• Roidal – Spanish-designed swimwear

Fitting and buying

The shop’s core service is fitting. Staff fit customers in person at the Hampshire premises, and the same stock is available to order online for those who already know their size or who want to buy a style they have been fitted for previously. The telephone line, +44 (0) 1489 799996, is listed for enquiries and appointments.