Roidal Plain and Ombre

Swimwear labels tend to fall into two camps: those that chase the trend cycle and those that quietly refine a formula. Roidal belongs firmly to the second. Its plain and ombre designs have been a fixture of the British swimwear market for years, and for good reason — the shapes are flattering, the palette shifts with each season, and the range covers everyone from the bikini devotee to the bandeau loyalist.

A palette that refreshes each year

The colours are revisited annually, so there is always something current on offer. Each drop balances vivid brights against clean whites and classic black, meaning the range works whether you want to make a statement poolside or blend in on a quieter beach.

Shapes for every preference

The collection spans bikinis, bandeau bikinis and swimsuits, with matching cover-ups and pareos to complete the look. Sizes run from 8 to 18, and cup fittings cover C through to F — a breadth that is not always easy to find in a single range.

The detail that sets it apart

Classic, flattering draping is the signature of these pieces. It is a technique that sounds simple but is difficult to get right, and it is what gives the swimwear its easy, elegant line rather than a stiff, structured fit.

Before you buy

Stock rotates frequently, so colours, styles and sizes available at any given moment can change. It is worth checking current availability before committing to a particular piece. Prices across the range average around £148.